Zheng Chundong
School
College of Management and Economics
Contact Information
27892006
zcd@tju.edu.cn
Academic Achievements
- Papers
- [1] Evaluation of Enterprises' Technologic Innovation Capacity
- [2] Our Seed Capital Operation Pattern and Optimizing Idea Research.
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- [3] A New Method of Enterprise Technological Innovation Ability Evaluation
- [4] Research on Personnel's Quality System and Management of China Science and Technology Intermediary Industry.
- [5] Technology Environment Theory
- [6] Brand Value Supporting System Structure and Evaluation Methods
- [7] Research on Regional Economic Structural Characteristics
- [8] Technology Axiology
- [9] Opinions of Situation Investigation and Promotion of Tianjin Old Shop Brand Development
- [10] The Analysis on the Evolvement of Market Competition on the Brand Extensions
- [11] The Implementation Mode of Side-Brand Strategy.
- [12] Basic Pattern of Enterprise Brand Extension.
- [13] Research on building “3S” management system for dangerous goods logistics.
- [14] Research on effect of express service recovery on customers repurchase intention when facing express service failure
- [15] The Impact of Consumer Perception Risks on Consumer Evaluation of Brand Extension
- [16] Research on Emergency Management of Small City Construction Events in Ecological and Livable City
- [17] Study on Boundary Model of Brand Extension Based on Gradualness Thinking
- [18] Research on Development of Chinese Sci-tech Intermediaries
- [19] Study on Brand Management Based on Vulnerability.
- [20] Brand Value Supporting System Structure and Evaluation Methods
- [21] Research on the Feature of Enterprise Culture Structure
- [22] The Promoting Factors and Basic Mode of Corporation's Surpassing Technology Innovation




